There are many different types of life insurance. There are two types of ordinary life insurance. One is the very common, Term Insurance. The other is what is called Permanent insurance. The two types of insurance are absolutely separate forms of insurance with well distinguished characteristics, respectively. If it is Permanent insurance that is being referenced that means insurance that will last for the life of the policy owner.
Conversely, Term insurance is only valid for the Term, or period of time, that the policy was written for. Most commonly used terms are 10, 15, 20, 25 and 30 years. Sometimes this is referred to as Temporary coverage. It does not build cash value.
Moreover, there are other life insurance products that are deemed Permanent policies. There is Whole Life, Variable Whole Life, Universal Life and Variable Universal Life. For Whole Life there is a fixed death benefit and a fixed premium that are characteristics. The growth of the cash value has fixed and guaranteed features. With Variable Whole Life there is a variable death benefit with minimum guarantees and a fixed premium characteristic. The growth of the cash value here is variable and there are no guarantees like with the regular Whole Life.